Elliot Begoun is the Principal of The Intertwine Group a practice focused on accelerating the growth of emerging food and beverage brands. He helps clients gain distribution, build velocity, and win share of stomach. His articles appear in publications such as the Huffington Post, SmartBrief, and Food Dive I love a good bagel, and
By Elliot Begoun At its core, food serves a very basic purpose to sustain life, to nourish. But, it’s so much more than that. Food is how we celebrate, love, explore, gather, comfort. Personally, I have an odd relationship with food. It is both my passion and my nemesis. Food has been my life’s work.
There’s a new world on the street and savvy business leaders and marketers are paying attention to what the young generation likes and how it behaves. Specifically, the focus is on millennials, who at 18-31 years of age are considered today’s generation. This age cohort is dictating how the business world must change its
Americans witness this national phenomenon on average four or five times a week. While we’re enjoying a meal at our favorite restaurant, we simultaneously observe a demographic microcosm of the United States in action. Restaurants, the largest private employer in the country, mimic America’s inclusive, diverse and multicultural character that has evolved during 241 years.
Is there anything worse than visiting a restaurant, opening the menu, and seeing unappealing photos of their food? Probably not! As a restaurant owner, your number one priority should be selling customers on your food. You want everything to look appetizing and mouth-watering. One great way to do this is by including photos on your
Instead of asking what’s hot in the coffee world, it’s more appropriate to ask what’s cool! Coffee connoisseurs throughout the world are raising their mugs filled with cold-brew coffee. There are so many options in the coffee world these days. Just about every respectable restaurant serves a variation of espresso and cappuccino. French roast is
Trailing only the Super Bowl, Halloween consistently drives the highest number of pizza sales in a single day. That’s quite a treat for pizzerias! But the trick is how to maximize the day? Pizza and Halloween have become the perfect match, as families want a quick, hearty dinner before heading out for trick or treating.
Americans have grown accustomed to the steady march of new technology. Many challenges that face our country seem to be solved using new ways of thinking. Can technology resolve the problem of trash? The average American produces nearly 130 pounds of trash a month. A recent article in the magazine “Nature,” asks people to consider
Compostable containers come in a variety of shapes, sizes and colors. The two most common colors are brown and white. At Bridge Gate, we believe that a natural or brown color is the best choice for the environment and for foodservice presentation. The truth is all compostable containers have some amount of color. The type
Loyalty programs have been around forever. We recall in our youth going to our favorite sub sandwich joint and collecting one of those punch cards that offered a free sub after 10 purchases. The only thing is did we remember to use the card when we returned? Could we even find it? Today’s loyalty programs